{"id":10729,"date":"2026-04-03T16:00:00","date_gmt":"2026-04-03T13:00:00","guid":{"rendered":"https:\/\/asoundfiction.com\/?p=10729"},"modified":"2026-04-09T14:06:26","modified_gmt":"2026-04-09T11:06:26","slug":"e-ticaret-veri-analizi-stratejileri","status":"publish","type":"post","link":"https:\/\/asoundfiction.com\/tr\/e-ticaret-veri-analizi-stratejileri\/","title":{"rendered":"E-Ticarette Hangi Metrikler Ger\u00e7ekten Kazand\u0131r\u0131r?"},"content":{"rendered":"\n<p>Dijital d\u00fcnyada veri eksikli\u011fi de\u011fil, anlaml\u0131 veri kirlili\u011fi ya\u015fan\u0131yor. Bir e-ticaret paneline girdi\u011finizde kar\u015f\u0131n\u0131za \u00e7\u0131kan y\u00fczlerce grafik, binlerce t\u0131klama ve karma\u015f\u0131k tablolar aras\u0131nda yolunuzu kaybetmeniz i\u015ften bile de\u011fildir. Ancak unutulmamal\u0131d\u0131r ki; \u00f6l\u00e7\u00fcmlenemeyen hi\u00e7bir s\u00fcre\u00e7 y\u00f6netilemez ve y\u00f6netilemeyen hi\u00e7bir s\u00fcre\u00e7 \u00f6l\u00e7eklenemez. T\u0131pk\u0131 <strong><a href=\"\/tr\/site-hizi-ve-donusum-orani\/\">Site H\u0131z\u0131<\/a><\/strong> yaz\u0131m\u0131zda bahsetti\u011fimiz o kritik milisaniyeler gibi, dijital ayak izlerini do\u011fru okumak da bir markay\u0131 tesad\u00fcfen b\u00fcy\u00fcyen bir i\u015fletme olmaktan \u00e7\u0131kar\u0131p, stratejiyle kazanan bir otoriteye d\u00f6n\u00fc\u015ft\u00fcr\u00fcr.<\/p>\n\n\n\n<p>Peki, hangi rakamlar sadece ekranda parlayan birer s\u00fcst\u00fcr, hangileri kasan\u0131za giren paran\u0131n habercisidir? \u0130\u015fte derinlemesine bir <strong>veri analizi<\/strong> perspektifiyle e-ticaretin ger\u00e7ek matemati\u011fi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Makyaj Metrikleri (Vanity Metrics) Tuza\u011f\u0131ndan Kurtulmak<\/h2>\n\n\n\n<p><a href=\"\/tr\/dijital-pazarlama-rehberi\/\">Dijital pazarlama<\/a> d\u00fcnyas\u0131nda en s\u0131k d\u00fc\u015f\u00fclen hatalardan biri, <strong>Makyaj Metrikleri<\/strong> (Vanity Metrics) olarak adland\u0131r\u0131lan verilere a\u015f\u0131r\u0131 anlam y\u00fcklemektir. Toplam sayfa g\u00f6r\u00fcnt\u00fcleme say\u0131s\u0131, Instagram takip\u00e7i say\u0131s\u0131 veya bir videonun izlenme oran\u0131 ilk bak\u0131\u015fta etkileyici g\u00f6r\u00fcnebilir. Ancak bu veriler tek ba\u015flar\u0131na sat\u0131n alma karar\u0131 veya karl\u0131l\u0131k hakk\u0131nda bize somut bir bilgi vermez. Ger\u00e7ek bir <strong>veri analizi<\/strong> s\u00fcreci, <strong><em>Ka\u00e7 ki\u015fi geldi?<\/em><\/strong> sorusundan ziyade, <strong><em>Gelenler neden kald\u0131 veya neden gitti?<\/em><\/strong> sorusuna yan\u0131t aramal\u0131d\u0131r.<\/p>\n\n\n\n<p>E\u011fer 100.000 ziyaret\u00e7iniz var ama d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z binde birin alt\u0131ndaysa, asl\u0131nda trafi\u011fi y\u00f6netmiyor, sadece dijital bir kalabal\u0131\u011f\u0131 a\u011f\u0131rl\u0131yorsunuz demektir. <strong>Veri analizi<\/strong> burada devreye girerek, bu kalabal\u0131\u011f\u0131n i\u00e7indeki nitelikli al\u0131c\u0131y\u0131 ay\u0131rt etmenizi ve b\u00fct\u00e7enizi bu segmente odaklaman\u0131z\u0131 sa\u011flar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. E-Ticaretin Alt\u0131n \u00dc\u00e7geni: CAC, LTV ve ROAS Denklemi<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"686\" src=\"https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-02-1200x686.jpg\" alt=\"e-ticarette veri analizi\" class=\"wp-image-10734\" srcset=\"https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-02-1200x686.jpg 1200w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-02-800x457.jpg 800w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-02-768x439.jpg 768w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-02-1536x878.jpg 1536w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-02.jpg 1792w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Bir e-ticaret i\u015fletmesinin s\u00fcrd\u00fcr\u00fclebilirli\u011fini ve b\u00fcy\u00fcme potansiyelini anlamak i\u00e7in bak\u0131lmas\u0131 gereken \u00fc\u00e7 temel s\u00fctun vard\u0131r. Bu \u00fc\u00e7l\u00fc aras\u0131ndaki denge bozuldu\u011funda, cironuz artsa bile zarar etmeniz ka\u00e7\u0131n\u0131lmazd\u0131r. Profesyonel bir <strong>veri analizi<\/strong> bu \u00fc\u00e7 metri\u011fi s\u00fcrekli bir terazi \u00fczerinde tutar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CAC (Customer Acquisition Cost): M\u00fc\u015fteri Edinme Maliyeti<\/h3>\n\n\n\n<p>Bir m\u00fc\u015fteriyi ilk kez al\u0131\u015fveri\u015f yapmaya ikna etmek i\u00e7in harcad\u0131\u011f\u0131n\u0131z toplam pazarlama ve reklam b\u00fct\u00e7esinin, edindi\u011finiz m\u00fc\u015fteri say\u0131s\u0131na b\u00f6l\u00fcnmesidir. Reklam maliyetlerinin global \u00f6l\u00e7ekte artt\u0131\u011f\u0131 bir d\u00f6nemde CAC, en yak\u0131ndan takip edilmesi gereken <strong>veri analizi<\/strong> \u00e7\u0131kt\u0131s\u0131d\u0131r. E\u011fer bir m\u00fc\u015fteriyi kazanmak i\u00e7in harcad\u0131\u011f\u0131n\u0131z para, o sat\u0131\u015ftan elde etti\u011finiz kardan fazlaysa, i\u015f modeliniz uzun vadede s\u00fcrd\u00fcr\u00fclebilir de\u011fildir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LTV (Lifetime Value): M\u00fc\u015fteri \u00d6m\u00fcr Boyu De\u011feri<\/h3>\n\n\n\n<p>Bir m\u00fc\u015fterinin sizinle tan\u0131\u015ft\u0131\u011f\u0131 ilk g\u00fcnden, son al\u0131\u015fveri\u015fine kadar size b\u0131rakt\u0131\u011f\u0131 toplam net kard\u0131r. Ba\u015far\u0131l\u0131 markalar sadece ilk sat\u0131\u015f\u0131 de\u011fil, m\u00fc\u015fteriyi i\u00e7eride tutmay\u0131 hedefler. Stratejik bir <strong>veri analizi<\/strong> yap\u0131ld\u0131\u011f\u0131nda, <strong>LTV \/ CAC<\/strong> oran\u0131n\u0131n 3&#8217;ten b\u00fcy\u00fck olmas\u0131 beklenir. Yani bir m\u00fc\u015fteriyi kazanmak i\u00e7in harcad\u0131\u011f\u0131n\u0131z paran\u0131n en az \u00fc\u00e7 kat\u0131n\u0131 o m\u00fc\u015fteriden geri almal\u0131s\u0131n\u0131z.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">ROAS (Return on Ad Spend): Reklam Harcamas\u0131n\u0131n Getirisi<\/h3>\n\n\n\n<p>Reklama harcanan her 1 TL&#8217;nin kar\u015f\u0131l\u0131\u011f\u0131nda ka\u00e7 TL ciro elde etti\u011finizi g\u00f6sterir. Ancak ROAS&#8217;\u0131n tek ba\u015f\u0131na bir ba\u015far\u0131 kriteri olmad\u0131\u011f\u0131n\u0131, karl\u0131l\u0131k (margins) ile birlikte de\u011ferlendirilmesi gerekti\u011fini unutmamak gerekir. Y\u00fcksek bir ROAS, her zaman y\u00fcksek k\u00e2r anlam\u0131na gelmez; bu y\u00fczden <strong>veri analizi<\/strong> yap\u0131l\u0131rken net k\u00e2r marjlar\u0131 daima denkleme dahil edilmelidir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. D\u00f6n\u00fc\u015f\u00fcm Oran\u0131 Optimizasyonu (CRO) ve S\u0131z\u0131nt\u0131 Analizi<\/h2>\n\n\n\n<p><strong>Veri analizi<\/strong> bir tamir kiti gibidir; huninin neresinde s\u0131z\u0131nt\u0131 oldu\u011funu bulman\u0131z\u0131 sa\u011flar. E-ticaret operasyonlar\u0131nda D\u00f6n\u00fc\u015f\u00fcm Hunisi (Conversion Funnel) takibi, ziyaret\u00e7inin m\u00fc\u015fteriye d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fc o kritik yolu ayd\u0131nlat\u0131r.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sepet Terk Etme Oran\u0131:<\/strong> Ziyaret\u00e7ilerin %70&#8217;inden fazlas\u0131 \u00fcr\u00fcnleri sepete ekler ama \u00f6deme yapmadan \u00e7\u0131kar. Buradaki <strong>veri analizi<\/strong> bize ne s\u00f6yl\u00fcyor? E\u011fer terk etme kargo ad\u0131m\u0131nda yo\u011funla\u015f\u0131yorsa, gizli maliyetler m\u00fc\u015fteriyi ka\u00e7\u0131r\u0131yordur. E\u011fer \u00f6deme ad\u0131m\u0131nda oluyorsa, kullan\u0131c\u0131 \u00f6deme y\u00f6ntemlerine g\u00fcvenmiyor veya form \u00e7ok karma\u015f\u0131k geliyordur.<\/li>\n\n\n\n<li><strong>Is\u0131 Haritalar\u0131 (Heatmaps) ve Kay\u0131tlar:<\/strong> Rakamlar ne oldu\u011funu s\u00f6yler, \u0131s\u0131 haritalar\u0131 ise neden oldu\u011funu g\u00f6sterir. Kullan\u0131c\u0131n\u0131n fare hareketleri ve hangi butonlar\u0131 g\u00f6rmezden geldi\u011fi bilgisi, tasar\u0131m\u0131n subjektif zevklere g\u00f6re de\u011fil, somut <strong>veri analizi<\/strong> sonu\u00e7lar\u0131na g\u00f6re optimize edilmesini sa\u011flar.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">4. A\/B Testleri: Tahmin Yerine Deney K\u00fclt\u00fcr\u00fc<\/h2>\n\n\n\n<p><strong><em>Acaba bu ba\u015fl\u0131k m\u0131 daha \u00e7ok dikkat \u00e7eker, yoksa di\u011feri mi?<\/em><\/strong> sorusunun cevab\u0131 ki\u015fisel g\u00f6r\u00fc\u015flerde de\u011fil, A\/B testlerinde gizlidir. <strong>Veri analizi<\/strong> disiplininin en g\u00fc\u00e7l\u00fc dallar\u0131ndan biri olan A\/B testleri, trafi\u011fi ikiye b\u00f6lerek farkl\u0131 versiyonlar\u0131 ger\u00e7ek kullan\u0131c\u0131lar \u00fczerinde dener.<\/p>\n\n\n\n<p>Hangi buton renginin daha \u00e7ok t\u0131kland\u0131\u011f\u0131, hangi \u00fcr\u00fcn a\u00e7\u0131klamas\u0131n\u0131n daha y\u00fcksek d\u00f6n\u00fc\u015f\u00fcm getirdi\u011fi veya hangi sepet yap\u0131s\u0131n\u0131n daha az terk edildi\u011fi bu testlerle netle\u015fir. Bu s\u00fcre\u00e7, i\u015fletme k\u00f6rl\u00fc\u011f\u00fcn\u00fc ortadan kald\u0131r\u0131r ve markan\u0131n tamamen kullan\u0131c\u0131 odakl\u0131 b\u00fcy\u00fcmesine olanak tan\u0131r. Tahmin y\u00fcr\u00fctmek yerine <strong>veri analizi<\/strong> sonu\u00e7lar\u0131na g\u00f6re hareket etmek, reklam b\u00fct\u00e7esinin yanl\u0131\u015f hipotezler \u00fczerinde harcanmas\u0131n\u0131 engeller.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Kohort (Cohort) Analizi: M\u00fc\u015fteri Sadakatini \u00d6l\u00e7mek<\/h2>\n\n\n\n<p>Sadece <strong><em>bu ay ka\u00e7 ki\u015fi al\u0131\u015fveri\u015f yapt\u0131?<\/em><\/strong> diye sormak y\u00fczeysel bir yakla\u015f\u0131md\u0131r. Kohort analizi, m\u00fc\u015fterileri al\u0131\u015fveri\u015f yapt\u0131klar\u0131 d\u00f6neme g\u00f6re grupland\u0131rarak davran\u0131\u015flar\u0131n\u0131 izler. \u00d6rne\u011fin; <strong><em>\u0130ndirim d\u00f6neminde gelen m\u00fc\u015fteriler, normal fiyatl\u0131 sezonda tekrar al\u0131\u015fveri\u015f yapt\u0131 m\u0131?<\/em><\/strong> sorusunun cevab\u0131 buradad\u0131r.<\/p>\n\n\n\n<p>Sad\u0131k bir m\u00fc\u015fteri kitlesi yaratmak, s\u00fcrekli yeni m\u00fc\u015fteri bulmak i\u00e7in (CAC) harcanan b\u00fct\u00e7eyi d\u00fc\u015f\u00fcr\u00fcr. \u0130leri seviye <strong>veri analizi<\/strong> g\u00f6steriyor ki; mevcut m\u00fc\u015fteriye tekrar sat\u0131\u015f yapmak, yeni bir m\u00fc\u015fteriyi ikna etmekten <strong>5 ila 25 kat daha ucuzdur<\/strong>. Markan\u0131z\u0131n ger\u00e7ek b\u00fcy\u00fcmesi, tek seferlik al\u0131c\u0131lardan de\u011fil, sad\u0131k kohortlardan gelir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. \u00d6ng\u00f6r\u00fcsel Veri Analizi (Predictive Analytics) ve Gelecek<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"686\" src=\"https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-03-1200x686.jpg\" alt=\"\" class=\"wp-image-10737\" srcset=\"https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-03-1200x686.jpg 1200w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-03-800x457.jpg 800w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-03-768x439.jpg 768w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-03-1536x878.jpg 1536w, https:\/\/asoundfiction.com\/wp-content\/uploads\/2026\/04\/E-Ticarette-Veri-Analizi-Blog-Gorseli-03.jpg 1792w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Art\u0131k sadece <strong><em>ge\u00e7mi\u015fte ne oldu?<\/em><\/strong> sorusuna yan\u0131t veren raporlar yeterli de\u011fil. Yapay zeka deste\u011fiyle g\u00fc\u00e7lenen <strong>\u00f6ng\u00f6r\u00fcsel veri analizi<\/strong>, markalara gelece\u011fe dair projeksiyonlar sunuyor.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Niyet Tahminleme:<\/strong> Hangi kullan\u0131c\u0131lar\u0131n \u00f6n\u00fcm\u00fczdeki 7 g\u00fcn i\u00e7inde sat\u0131n alma olas\u0131l\u0131\u011f\u0131n\u0131n y\u00fcksek oldu\u011funu veya hangi grubun markay\u0131 terk etme (churn) e\u011filiminde oldu\u011funu verilerle \u00f6ng\u00f6rebilirsiniz.<\/li>\n\n\n\n<li><strong>Ki\u015fiselle\u015ftirilmi\u015f \u00d6neriler:<\/strong> Kullan\u0131c\u0131n\u0131n ge\u00e7mi\u015f davran\u0131\u015flar\u0131ndan yola \u00e7\u0131kan <strong>veri analizi<\/strong> algoritmalar\u0131, ona tam da ihtiyac\u0131 olan \u00fcr\u00fcn\u00fc do\u011fru zamanda sunarak sepet ortalamas\u0131n\u0131 (AOV) art\u0131r\u0131r. Bu teknoloji, reklam b\u00fct\u00e7enizi at\u0131\u015f serbest mant\u0131\u011f\u0131ndan \u00e7\u0131kar\u0131p, cerrahi bir titizlikle y\u00f6netmenizi sa\u011flar.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7: Karar Verirken Veriye, Uygularken Deneyime G\u00fcvenin<\/h2>\n\n\n\n<p><strong>Veri analizi<\/strong>, i\u015fletmenizin dijital check-up raporudur. Ancak raporu sadece okumak yetmez; te\u015fhisi koyup tedaviye (optimizasyona) ge\u00e7mek gerekir. <strong><a href=\"\/tr\/the-messy-middle\/\">The Messy Middle<\/a><\/strong> yaz\u0131m\u0131zda belirtti\u011fimiz o karma\u015f\u0131k m\u00fc\u015fteri yolculu\u011funu anlamland\u0131rman\u0131n tek yolu, dijital izleri matematiksel bir disiplinle takip etmektir.<\/p>\n\n\n\n<p>E\u011fer yolun hen\u00fcz ba\u015f\u0131ndaysan\u0131z, yukar\u0131daki terimler ve <strong>veri analizi<\/strong> tablolar\u0131 size ilk bak\u0131\u015fta can s\u0131k\u0131c\u0131 veya &#8220;i\u015fler k\u00f6t\u00fc gidiyor&#8221; gibi hissettirebilir. \u0130lk aylar\u0131n\u0131zda <strong>CAC<\/strong> (M\u00fc\u015fteri Edinme Maliyeti) de\u011ferlerinizin y\u00fcksek, <strong>LTV<\/strong> (\u00d6m\u00fcr Boyu De\u011fer) rakamlar\u0131n\u0131z\u0131n ise hen\u00fcz d\u00fc\u015f\u00fck olmas\u0131 olduk\u00e7a do\u011fald\u0131r.<\/p>\n\n\n\n<p><strong>Analizden Aksiyona: K\u00fc\u00e7\u00fck Bir Not<\/strong><\/p>\n\n\n\n<p>Unutmay\u0131n, bir dijital varl\u0131\u011f\u0131n olgunla\u015fmas\u0131, algoritman\u0131n kitlenizi \u00f6\u011frenmesi ve markan\u0131z\u0131n g\u00fcven mimarisinin oturmas\u0131 i\u00e7in zamana ihtiyac\u0131 vard\u0131r. Veri analizi size hemen yar\u0131n zengin olmay\u0131 vaat etmez; size nerede enerji kaybetti\u011finizi g\u00f6stererek o &#8220;zamana ihtiyac\u0131n\u0131z olan&#8221; s\u00fcreci en verimli \u015fekilde y\u00f6netmenizi sa\u011flar. Rakamlara moralinizi bozmak i\u00e7in de\u011fil, stratejinizi keskinle\u015ftirmek i\u00e7in bak\u0131n. Sab\u0131r ve veriyle beslenen her i\u015fletme, eninde sonunda kendi dengesini bulacakt\u0131r.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dijital d\u00fcnyada veri eksikli\u011fi de\u011fil, anlaml\u0131 veri kirlili\u011fi ya\u015fan\u0131yor. Bir e-ticaret paneline girdi\u011finizde kar\u015f\u0131n\u0131za \u00e7\u0131kan y\u00fczlerce grafik, binlerce t\u0131klama ve karma\u015f\u0131k tablolar aras\u0131nda yolunuzu kaybetmeniz i\u015ften bile de\u011fildir. Ancak unutulmamal\u0131d\u0131r ki; \u00f6l\u00e7\u00fcmlenemeyen hi\u00e7bir s\u00fcre\u00e7 y\u00f6netilemez ve y\u00f6netilemeyen hi\u00e7bir s\u00fcre\u00e7 \u00f6l\u00e7eklenemez. T\u0131pk\u0131 Site H\u0131z\u0131 yaz\u0131m\u0131zda bahsetti\u011fimiz o kritik milisaniyeler gibi, dijital ayak izlerini do\u011fru okumak da [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10733,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-10729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-ticaret"],"acf":[],"_links":{"self":[{"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/posts\/10729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/comments?post=10729"}],"version-history":[{"count":7,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/posts\/10729\/revisions"}],"predecessor-version":[{"id":10739,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/posts\/10729\/revisions\/10739"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/media\/10733"}],"wp:attachment":[{"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/media?parent=10729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/categories?post=10729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asoundfiction.com\/tr\/wp-json\/wp\/v2\/tags?post=10729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}